Website TWK Agri
TWK Agri is a diversified South African company involved in the agriculture, forestry, grain, financial services, and motor industries. Established in 1940, the TWK Group is headquartered in Piet Retief, Mpumalanga, and has a national footprint throughout South Africa.
Job Description
- TWK Agri has the following vacancy available: Strategic Marketer & Client Relations Specialist within the Financial Services division at Piet Retief, Mpumalanga.
Job Summary
- This role involves leading strategic marketing initiatives and elevate client engagement across our Financial Services division. This newly created role blends high-level marketing strategy with hands-on relationship management, offering a unique opportunity to shape the future of our brand and client experience.
Responsibilities and Duties
- Develop and implement marketing strategies for the Insurance Group and individual JR portfolios
- Design on boarding and engagement strategies for potential BEE brokers
- Lead multi-channel campaigns to promote insurance products and systems
- Drive lead generation and customer engagement across insurance sectors
- Manage social media marketing, content creation, and performance analytics
- Coordinate events, expos, sponsorships, and social functions
- Oversee website management and digital growth in collaboration with Corporate Marketing
- Prepare and manage the marketing budget and assess ROI
- Lead brand positioning, rebranding efforts, and document standardization in collaboration with Corporate Marketing
- Ensure compliance with legal and regulatory marketing standards
- Analyse customer feedback and implement service improvements
- Support customer education through newsletters, guides, and webinars
- Manage Welverdiend Guesthouse and Pot & Plant operations
- Contribute to employee soft skills training and development
- Build and maintain stakeholder relationships
Qualifications and Skills
- Bachelor’s degree in Marketing, Communications, or a related field (Honours degree would be advantageous)
- 10+ years’ experience in strategic marketing and client relations
- Minimum 5 years in a senior management or leadership role
- Strong project management, analytical, and interpersonal skills
- Bilingual (Afrikaans & English) with excellent communication abilities
- Valid Driver’s License (Code 08)
