Pick n Pay
Pick n Pay, where family values and customer-centricity converge to create an unparalleled shopping experience. Since 1967, when the visionary Raymond Ackerman championed the cause of consumers by acquiring the first few stores, the Ackerman family's dedication has steered our journey of growth and expansion.
Pick n Pay is hiring Digital Campaign Manager Vacancies in Western Cape.
Role Summary
- We are looking for a dynamic and detail-oriented Digital Campaign Manager to lead the planning and execution of digital merchandising campaigns across our eCommerce platforms, including website and app.
- This role is responsible for translating business priorities into compelling digital experiences—through campaign landing pages, promotional banners, and merchandising moments that drive traffic, engagement, and conversion.
Minimum requirements
- Bachelor’s degree in Marketing, Digital Commerce, or related field advantageous but not essential
- 3–5 years of experience in eCommerce, digital marketing, or campaign management.
- Experience working with CMS platforms, merchandising tools, and analytics dashboards.
- Understanding of traffic management platforms ie: Asana.
Competencies
- Strong project management and organisational skills.
- Excellent communication and stakeholder engagement abilities.
- Data-driven mindset with a keen eye for detail and creative flair.
- Ability to teach other’s on various eCommerce platforms.
- Ability to manage multiple campaigns simultaneously in a fast-paced environment.
- Adaptable and embraces change with ease
- Easily embraces new systems, demonstrating a swift ability to learn and adapt.
Dependable team player
- Develop and execute eCommerce merchandising campaigns aligned with the business activity calendar and trading priorities.
- Create and manage landing page strategies that support category focus, promotional events, and seasonal campaigns.
- Collaborate with cross-functional teams (Marketing, Category Management, Retail Media and others) to ensure cohesive execution across all digital touchpoints.
- Brief and manage creative assets for banners, campaign pages, and promotional placements across web and app.
- Monitor campaign performance and optimise based on data insights and customer behavior.
- Maintain a forward-looking campaign calendar and ensure timely delivery of all campaign elements.
- Support A/B testing and personalisation initiatives to improve campaign effectiveness.